宜家的亿万富翁创始人90岁了--回顾其家居帝国的建立

作者:佚名时间:2016-04-06 13:07:00 浏览:3068

创立了宜家的瑞典商业巨头Ingvar Kamprad今天90岁了。宜家一位设计师透露，员工为其在公司瑞典总部用蛋糕庆生。 <img alt="" src="/Public/Upload/image/2016-04-06/201604061307001.jpg" /> Ingvar Kamprad, the Swedish business magnate who founded IKEA, turns 90 today. Employees celebrated with cake at the company's headquarters in Sweden, according to one of IKEA's designers. 创立了宜家的瑞典商业巨头Ingvar Kamprad今天90岁了。宜家一位设计师透露，员工为其在公司瑞典总部用蛋糕庆生。 Kamprad started IKEA than 70 years ago, and today the beloved brand is the world's largest furniture maker. Though he no longer actively mas the company — one of his sons serves as chairman — he remains a senior aiser. Kamprad在70多年以前开始了一架波音，直到今天这个被热爱的品牌是世界上最大的家具制造商。虽然他不再主动公司-他的一个儿子作为董事长-他仍然是一位高级顾问。 With an estimated net worth of $39.3 billion, Kamprad ranks as the 10th-richest person on earth and the second-richest in Europe. Still, Kamprad is considered one of the world's most frugal billies. 约393亿净值的Kamprad全球富豪排名第十而是欧洲第二富有的人。Kamprad更是被视为全球最节约的亿万富翁之一。 The 90-year-old grew his flatpacking-furniture brand by maintaining a personal and professional ethos of innovation and simplicity. 这位90岁高龄的老人通过保持个性，专业的创新和简约精神发展他的平板包装家居品牌 From humble beginnings selling holiday tchotchkes to his neighbors as a child, Kamprad started a revolutionary, privately held furniture giant with $33 billion in sales — and became one of the richest people on the planet in the process. 从他还是一个孩子的时候简单的卖一些假日用品给邻居开始，Kamprad发起了一场，私人持有330亿美元额的家具巨头-并且在这个过程中成为了全球最富有的人之一。 <img alt="" src="/Public/Upload/image/2016-04-06/2016040613070012.jpg" /> Kamprad was born in the south of Sweden in 1926 and by the age of 5 began selling matches for profit. At 10, he rode his bike around the neighborhood to sell Christmas decorations, fish, and pencils. 1926年，Kamprad出生于瑞典南部并且五岁时就开始卖火柴来获取利益。在他10岁的时候，他骑着车在邻居周围卖圣诞装饰品，鱼和铅笔。 <img alt="" src="/Public/Upload/image/2016-04-06/20160406130700123.jpg" /> In his s, Kamprad became involved in a Nazi youth movement by the influence of his German grandmother, who was "a great ader of Hitler." He later described that time as "the greatest mistake of my life" and n penned a letter to his employees asking their forgiveness. 在他十几岁的时候，Kamprad的奶奶曾是的爱慕者，受她德国籍的奶奶影响参与了早起活动。他之后描述那段时间是“人生中最大的错误”而且甚至写信给他的员工们请求他们的原谅。 <img alt="" src="/Public/Upload/image/2016-04-06/201604061307001234.jpg" /> When Kamprad was 17, his dad gave him a cash reward for good grades in school despite his dyslexia. He used the money to found IKEA in 1943. Kamprad didn't introduce furniture until five years in; he'd started by selling all household items, like picture frames. 当Kamprad17岁的时候，虽然他有阅读障碍，但他的父亲为了奖励他在学校中取得的好成绩给了他奖励，他用这些钱在1943年创立了IKEA. Kamprad在开始的五年并没有引入家居;开始时卖一些小型居家物件，比如相框。 <img alt="" src="/Public/Upload/image/2016-04-06/2016040613070012345.jpg" /> The name IKEA is an acronym for the initials of his first and last names, plus the initials for the name of the family farm where he was born (Elmtaryd) and the nearest village (Agunnaryd). 名字IKEA是他名字姓氏首字母的缩写，加上家族农场名字的首字母，他的出生地(Elmtaryd)和所在的村庄(Agunnaryd). <img alt="" src="/Public/Upload/image/2016-04-06/20160406130700123456.jpg" /> In 1956, Kamprad revolutionized the furniture by introducing "flatpacking," the method now synonymous with IKEA that cuts costs by letting consumers purchase their furniture in pieces and assemble it themselves. 1956年，Kamprad通过引进平板包装彻底改变了家居市场，宜家独有的这个方法使宜家消费者能够碎片化购买他们的家具并自己组装产品大大降低了成本。 <img alt="" src="/Public/Upload/image/2016-04-06/201604061307001234567.jpg" /> According to best-selling author Malcolm Gladwell, Kamprad is a rare breed — he possesses a combination of conscientiousness, openness, and disagreeableness. These personality traits are what made him a fearless innovator in the beginning of his career. 通过畅销书作家Malcolm Gladwell，Kamprad是极其优秀的-他集正直，开放，乖戾于一身，这些人格特性使他在事业初期成为一个大胆的创新者。 <img alt="" src="/Public/Upload/image/2016-04-06/2016040613070012345678.jpg" /> In that vein, Kamprad made the unpopular decision to move IKEA headquarters from Sweden to Copenhagen, Denmark, in 1973 to avoid unfavorable business taxes for his growing company. He also moved himself and his family to Switzerland to protest Sweden's increasing taxes. But the corporation is now based in the Netherlands, and Kamprad has since returned to Sweden. 这种处事风格下，Kamprad做了不受欢迎的决定，在1973年他为了正在成长的公司避免不利的商业税，将IKEA总部从瑞典搬到了丹麦的哥本哈根。他也将他自己和他的家庭搬到了瑞士瑞典的不断增长的税收。但是公司现在位于荷兰，而Kamprad已经回到了瑞典。

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